Portrait of Reyaz A. Kassamali

REYAZ A. KASSAMALI

INDEPENDENT BOARD DIRECTOR

Reyaz A. Kassamali is a seasoned board director, senior advisor, and former C-level Executive with over 25 years of global leadership experience across public and private companies. His background spans operations, private equity, finance and investment banking, and law, with a career built on driving growth, mentoring and advising management teams, navigating complex transactions, and creating long-term enterprise value.

Reyaz has worked extensively across North America, Europe, the Middle East, and Asia, bringing a deep understanding of cross-border business, emerging technologies, and consumer-driven industries. With expertise in governance, strategy, M&A, intellectual property, cyber-risk and digital transformation, he advises boards and leadership teams on how to scale, pivot, or optimize for sustainable success.

Top Skills

BOARD & CORPORATE GOVERNANCE

STRATEGIC GROWTH & INTERNATIONAL EXPANSION

M&A, PARTNERSHIPS/JVS, EXITS & DIVESTITURES

FINANCE (AUDIT, FP&A, ETC.), INVESTMENT AND CAPITAL STRATEGY

DIGITAL TRANSFORMATION & E-COMMERCE

APPLIED ARTIFICIAL INTELLIGENCE (AI)

IP LICENSING & FRANCHISING

TURNAROUNDS & RECAPITALIZATIONS

OMNI-CHANNEL AND MULIT-UNIT RETAIL OPERATIONS

PRIVATE EQUITY & VENTURE INVESTING

BRAND DEVELOPMENT & COMMERCIALIZATION

CROSS-BORDER TRANSACTIONS & GLOBAL MARKETS

Proven Track Record In

Governance & Board Leadership

  • Served as Independent Director, Board Observer, and Strategic Advisor across public, private, and family-owned businesses
  • Deep experience with board oversight of growth, transformation, and risk
  • Strong command of audit, compliance, and fiduciary responsibilities

Strategic Growth & Global Expansion

  • Scaled multi-unit consumer ventures from startups to global brands
  • Led international expansion strategies in the UK, EU, Middle East, and Asia
  • Advised PE-backed ventures on acquiring and scaling IP globally

M&A, Investment & Capital Advisory

  • Executed cross-border M&A across consumer, retail, and tech sectors
  • Deep experience in deal structuring, recapitalizations, financings, and exits

Technology, AI, & Digital Innovation

  • Advisor to AI platforms, driving ethical innovation and monetization
  • Expertise in consumer-facing tech, B2C/B2B2C, and AI content infrastructure
  • CERT-certified in cybersecurity and cyber-risk oversight

IP, Licensing & Franchising

  • Led global IP and brand monetization efforts at Authentic Brands Group and Playboy, among others
  • Built and licensed franchises across multiple continents (e.g., Nike team sports)
  • Specialized in brand transformation from capex-driven operations/media to asset-light IP-led business models

Turnarounds & Operational Restructuring

  • Restructured distressed assets at Hilco Consumer Capital; interim executive for multiple portfolio companies
  • Led operational turnarounds for legacy consumer brands
  • Advised family-owned businesses and PE-backed companies through complex transformations

Reyaz A. Kassamali is an independent board director, accomplished principal investor, and senior executive with over 25 years of experience across North America, Europe, Japan, the Middle East, and India. He specializes in finance, strategy and governance and is well-versed in buyouts, recapitalizations, and turnarounds, corporate strategy, finance, and governance. With deep sectoral expertise in consumer, retail, and technology—including IP-driven models such as licensing, franchising, and royalty platforms—Reyaz has played a leadership role in dozens of complex transactions and operational transformations.

As the CEO of The Kassamali Group, a global merchant banking and strategic advisory firm, Reyaz advises companies and investment firms on growth strategy, brand building, operational turnarounds, omni-channel distribution, deal structuring, and fundraising. His clients include family offices and institutional investors around the world. He has also served as an independent or non-executive board director for multiple organizations including Zelus Team Sport Ltd., a global Nike licensee headquartered in the UK.

Earlier in his career, Reyaz held senior leadership roles at major firms including:

Reyaz also served as an operator with K Franchise Systems, the master franchisor for CaliBurger in Canada and Washington state. After raising over several million in seed funding, he led daily operations, opened the brand’s first locations in the U.S. and Canada, sub-franchised several sites, and set up the supply chain and franchising system.

Before his executive career, Reyaz worked in investment banking at Financo in New York and Wasserstein Perella/Dresdner Kleinwort Wasserstein in New York, London, and Tokyo, where his team led Wal-Mart’s $2B+ acquisition of Seiyu. He began his career as a corporate M&A attorney at Latham & Watkins in New York and London.

Reyaz holds a BA (magna cum laude) from Yale University, an MA (Hons.) in Law from the University of Cambridge, and a JD (cum laude) from Harvard Law School. He has also completed certification programs in Negotiation Mastery and Technology Entrepreneurship at Harvard Business School. He is NACD.DC certified by the National Association of Corporate Directors and has completed his certification in Cyber-risk Oversight from CERT, the Software Engineering Institute at Carnegie Mellon University. Reyaz has also served in nonprofit leadership roles, including as an Advisory Board Member for Peace First and on the Steering Committee of the Milken Institute’s Young Leaders Circle.

Reyaz lives in Kirkland, Washington with his wife and daughters.

Selected Board Experience

2023 – Present

Board Observer & Investor

WHISP
AI startup targeting hallucinations, fake news and disinformation
2023 – 2025

Board Observer & Investor

FY!
Online consumer marketplace; art and home furnishings
2022 – 2024

Board Observer & Investor

REBOXED
Online reseller of refurbished tech devices (phones, tablets)
2022 – 2024

Board Member

DOWNING ENTERPRISE
Downing College (University of Cambridge) pre-seed/seed investment competition
2019 – 2021

Non-Executive Director

ZELUS TEAM SPORT
Global Nike licensee for team sports kit
2014 – 2018

Chairman & CEO

K FRANCHISE SYSTEMS
Franchisee for fast-growing global CaliBurger restaurant concept
2008 – 2009

Interim President & Board Director

AUTHENTIC BRANDS GROUP
Hilco Consumer Capital’s (HCC) brand licensing platform
2008 – 2009

Interim President & Board Director

HOUSE OF MARLEY
Bob Marley’s NIL rights licensing JV
2008 – 2009

Board Director

THE SHARPER IMAGE
Consumer electronics brand licensing company
2008 – 2009

Board Director

BRAND MATTER
Brand licensing platform, including Tommy Armour/RAM Golf, Ellen Tracy, Caribbean Joe and Bombay Company brands

Other Experience

Investor & Board Director for portfolio companies

THE KASSAMALI GROUP

Strategic Advisor

Concord music group
playboy

Entrepreneur & Operator

Caliburger
K Franchise systems
endemic

Private Equity Investor

HIlco Consumer Capital
ALBERTA INVESTMENT MANAGEMENT CO. (AIMCo)

M&A Investment Banker

Wasserstein Perella
Dresdner Kleinwort Wasserstein
Financo

Corporate Attorney

LATHAM & WATKINS

Education

1998

Juris Doctor

HARVARD LAW SCHOOL – Cambridge, MA
cum laude
1996

MA, Law

UNIVERSITY OF CAMBRIDGE– Cambridge, UK
Hons.
1994

BA, Ethics, Politics & Economics

YALE UNIVERSITY – New Haven, CT
magna cum laude

Certifications

Certification in Cyber-Risk Oversight

CERT (CARNEGIE MELLON UNIV.)

Directorship Certification

NATIONAL ASSOCIATION OF CORPORATE DIRECTORS (USA)

Negotiation Mastery

HARVARD BUSINESS SCHOOL

Technology Entrepreneurship: Lab to Market

HARVARD BUSINESS SCHOOL

The Business of Music Production

BERKLEE COLLEGE OF MUSIC